Why Support KETC
Supporting our mission to bring quality, educational programming
to the entire community brings with it some marketing advantages
for your company as well. While there are many, some of the more
noteworthy include:
- With an average of just five and a half minutes
of non-programming per hour, KETC delivers your corporate message
in a program-rich, clutter-free environment.
- 70 percent of PBS viewers feel that companies that
underwrite PBS programs have a commitment to quality and excellence
( Bruskin Goldring Research, PBS Public Opinion Survey, 1999 ).
- 63 percent of PBS viewers would choose a company
that supports PBS over others, all other things being equal ( Bruskin
Goldring Research, PBS Public Opinion Survey, 1999 ).
Key Benefits of Supporting KETC / Channel 9
- Position your organization to a highly influential local audience.
- Effectively manage public opinion.
- Reach viewers in a quality-rich, clutter-free environment.
- Demonstrate and receive recognition for community-based philanthropy.
- Create a unique bond between the product or service and the
underwritten
program's viewers.
- Get in touch with customers and prospects while leveraging the
positive
equity associated with PBS.
- Exhibit excellent corporate citizenship in the St. Louis community.
- Build brand awareness.
To become a corporate supporter, call Suzanne Hudson-Smith
at (314) 512-9034 or e-mail shudsonsmith@ketc.org. |